According to DCist, the Northern Virginia county is kicking off a summer "treasure hunt" by "burying" an Infinity FX. Tourists, I guess, will be drawn to the county by the desire to find the car?
Clearly, Fairfax Co. has thrown down the tourism gauntlet -- what other county will meet the challenge? Will Cook County bury a house??
Or maybe Tampa, Fl, could hold a baby kitten hostage until you buy enough day-passes to Busch Gardens?
What if King County, WA, buries a whole family alive, and the only way to save them is to visit Seattle and buying a bunch of Go Seattle(TM) Cards??