But hours before the second advertisement was set to debut today in the pivotal caucus state, Walker abruptly ended his campaign for the 2016 Republican presidential nomination, largely because he was out of cash.
His withdrawal from the GOP primary ― like that of former Texas Gov. Rick Perry earlier this month ― highlights the limitations of the new strain of megadonor-subsidized presidential politics. Big-money outside groups devoted to the two failed candidates combined to raise more than $43 million through the end of June. But when they began looking for ways to spend the bounty to boost their respective candidates’ flagging poll numbers, their efforts were complicated by tricky election laws, quirky debate qualification rules and the unpredictable rise of Donald Trump as the GOP primary leader. When Walker and Perry bowed out, the big money groups supporting them were left with significant unspent reserves that they’re expected to return to donors.