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Guerillas in the Midst
Here are a couple videos that might interest you. First, a behind-the-scenes look at the making of the Lite Brite guerilla marketing campaign that shut ...
April 08, 2010 •
Zach Patton
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Here are a couple videos that might interest you.
First, a behind-the-scenes look at the making of the Lite Brite guerilla marketing campaign that
shut down
Boston:
Second, here's a video of the guys behind the campaign talking to the press. Because their lawyers told them not to talk about the case, they decide to talk about something else: 70's haircuts.
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Zach Patton
Zach Patton -- Executive Editor. Zach joined GOVERNING as a staff writer in 2004. He received the 2011 Jesse H. Neal Award for Outstanding Journalism
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