| More

Ultimate Fighting + 2010 Census = ?




A promising innovation? That seems to be what Nevada thinks. 

In last month's issue of Governing, my colleague Josh Goodman examined how state local governments eager to maximize federal dollars (and political power) are approaching the upcoming census.

Leave it to Nevada to come up with something different. It's tapping some of the stars of the United States' most popular new sport -- ultimate fighting -- to tout the benefits of civic participation. According to the AP, the UFC (that's the Ultimate Fighting Championship, to those of you who aren't in the know) is producing ads that feature fighters, a ring girl, and ... Nevada Secretary of State Ross Miller.

Coming next: Public service announcements as pay per view...

(Hat tip: Government Innovators Network)



 


John Buntin

John Buntin is a GOVERNING staff writer. He covers health care, public safety and urban affairs.

E-mail: jbuntin@governing.com
Twitter: @governing

Comments



Add Your Comment

You are solely responsible for the content of your comments. GOVERNING reserves the right to remove comments that are considered profane, vulgar, obscene, factually inaccurate, off-topic, or considered a personal attack.

Comments must be fewer than 2000 characters.

About

Written and compiled by staff writers and editors, GOVERNING View is an on-the-ground, and sometimes behind-the-scenes, look at the topics we're covering in print and online. From notes on what's up in statehouses, county courthouses and city halls, to encounters with people, places and things, GOVERNING View is a window into the side of state and local government you don't always see.


© 2011 e.Republic, Inc. All Rights reserved.    |   Privacy Policy   |   Site Map