Coming Soon: www.puttingthecaninkansas.com
When I was updating Governing's Sourcebook the other day, I came to a startling realization: State economic development department Web sites have some really goofy ...
When I was updating Governing's Sourcebook the other day, I came to a startling realization: State economic development department Web sites have some really goofy URLs.
Whether it's www.yesvirginia.org (funny, I didn't think governments got in the business of suggesting Santa Claus exists) or www.1800arkansas.com (I wish they'd opted for www.1900arkansas.com, with a slogan "relocate here for a good time"), states come up with the darnedest Web sites then they're trying to lure companies.
Some are arrogant, like www.iowalifechanging.com. The Web site itself is no more modest, stating, "You've arrived. Living in Iowa is more than just a lifestyle - it's a preferred way of life." Huh?
Others make you think, like www.thinkkentucky.com and www.thinkvermont.com . And many try to be hip, like www.expand2nevada.com -- "two" was just too uncool. (Note, also, the aversion to .gov endings.) I haven't even mentioned www.choosemaryland.org, www.growingnd.com , www.newpa.com and www.sdreadytowork.com.
It is, of course, great fun to try your own hand at these branding activities. How about alaskabutnotleast.org, homesweetoklahoma.com, aperfecttennessee.com, whynotwyoming.org or, for Michigan, pleasepleasecomeherewewilldoanything.org?
But, if there's a serious angle here, it's this: I can't help but wonder whether these silly URLs and the generally flashy Web sites behind them say something about the priorities of government. I'm not saying I want every agency to spend time thinking of a catchy Web address (D.C.'s garbage collectors don't need to be available on the Internet at www.washingtonwhatawaste.org), but sometimes governments seem more concerned with attracting new businesses than serving the companies and citizens they already have.
Join the Discussion
After you comment, click Post. You can enter an anonymous Display Name or connect to a social profile.
Houston’s Plan to Cut Pension Costs in Half Overnight2 hours ago
Federal Judge Upholds Alabama Ban on PAC-to-PAC Campaign Donations1 hour ago
Study: Racial Bias Against Black Boys Starts With Their Preschool Teachers1 hour ago
Hit Hard by Coal and Oil Slowdowns, Wyoming Refuses to Raise Its Wind Tax2 hours ago
New Jersey Cracks Down on Synthetic Drugs and Expands Treatment2 hours ago
Bill Cosby-Inspired Bill Becomes Law in California2 hours ago